Digital Marketing Awareness – Staying Behind to Get Ahead

As a business owner in my late 40s, I have recently found myself pondering a paradigm shift. This shift has evolved over the last decade as young 20-something entrepreneurs quickly forge their own successful paths with online startups. While the online economy is the world I play in, I rarely stop to consider how digital…

Your Business’s Citations and Rankings

Citations are mentions of your business’s information (NAP) on other webpages. They are commonly listed as an entry found in large online directories. For example, business citations can appear on sites including yellowpages, superpages, Angie’s List and many more. Citations are a key component to Google and Bing’s ranking algorithms. They help increase the validity of your business…